"Joy and pleasure are as real as pain and sorrow and one must learn what they have to teach. . . ." -- Sean Russell, from Gatherer of Clouds

"If you're not having fun, you're not doing it right." -- Helyn D. Goldenberg

"I love you and I'm not afraid." -- Evanescence, "My Last Breath"

“If I hear ‘not allowed’ much oftener,” said Sam, “I’m going to get angry.” -- J.R.R. Tolkien, from Lord of the Rings

Wednesday, July 04, 2012

"Neutrality," and a Comment on Codes


NOM, in light of the dismal failure of its "Dump Starbucks" campaign (something like 60,000 supporters world-wide, last time I looked), has a new friend: Jitters and Bliss Coffee, which NOM is touting as an alternative to Starbucks. It's coming down around J&B's ears, apparently:

Jitters & Bliss has shown just what a scam NOM is trying to pull under the guise of this “neutrality” through the astounding mismanagement of its Facebook page today. Earlier today, J&B was censoring pro-equality comments, blocking posters who added such comments, and ultimately shut down its page for a period of time. The page rebooted this afternoon with the following message and comment, which have also since been deleted:

In light of Jitters & Bliss Coffee paid advertising on NOM website, our position has not changed. Like many companies we are NEUTRAL on the gay marriage issue. We respect our customers’ diverse views on it as with the many other issues facing our nation today. Yes, we are paying advertising on NOM, and would do so on gay sites too (with a NEUTRAL, inclusive position). Our nation is diverse as is our customer base. “God Bless you, and the USA!”

Please, no posts!

Jeremy Hooper has a couple of comments on this whole thing, here and here. (If you follow Hooper's blog at all, Good-As-You, you know he's about the most inoffensive person alive.)

Timothy Kincaid has a good take on the viability of J&B as an alternative to Starbuck's:

Now when you feel an urge for a caramel macchiato, instead of dropping in to a Starbuck you can instead go online and order a tin of coffee (comparably priced to Starbucks), wait for it to be delivered (shipping free with $50 purchase), brew it up, and enjoy a delicious cup of coffee free from the guilt of supporting the homosexual agenda.

As for Jitters & Bliss' "neutrality" -- get this (click to embiggen):


Via HRC/NOM Exposed.

Most of the coffee purveyors I've checked out emphasizes their "free trade" operations. J&B apparently does work on a free trade basis, but it emphasizes its "Christian" mission. Draw your own conclusions.

So, "neutrality" is code for acquiescence to the status quo -- that is, discrimination. It's instructive that the right feels the need to express itself in codes -- we hear code words and phrases for all those people and ideas that the right doesn't like (which is just about all of them). My own thought on that is, if what you're saying is likely to be acceptable to the public at large, you don't need to use codes.

No comments: